Hard on the heels of the first single from their revamped album, Oceans Deserted – The Remixes, beloved New Mexico MC Def-i and respected SoCal producer and artist Ariano drop their latest joint, “Woke Up Late.”
DEF-I
“Woke Up Late” is a re-conceptualized version of the track from the original album. It’s a different vibe for Def-i, unlike any sound fans have heard from him before. His effortless flow and innately creative rhymes are still on deck, but there’s a moodier feel that’s downright sexy. Def-i’s delivery combined with the sultry rasp of LA’s Josh Dominguez on the hook creates an entirely seductive sound. Ariano’s production is a clean overhaul of the original track; leaning more towards bass-heavy rock and less traditional hip hop.
“Woke Up Late” is the second single from Oceans Deserted – The Remixes, and dropped May 8th on Popular Nobody.
Bronx rapper losLAUREN 718 recently stopped by ThisIs50.com to not only spit some bars, but also talk about a variety of things. LAUREN shares what got him into Hip Hop, who in the game inspires him and how he became a part of Ralph Lauren Polo collector culture. Also covering his brand “Allergic to Failure”, the reasoning behind its’ name and the concept behind the company, this interview will tell you everything you need to know about losLAUREN 718.
And if you want to catch up on the music; his latest album “Allergic to Failure” is out and available everywhere. Find links to all of his music below. losLAUREN’s upcoming single “Gelato” featuring Camille Haile will be dropping on World Star Hip Hop May 25th.
losLAUREN 718
About
“Nobody’s gonna wait on you.”
This is the mantra of hip-hop artist losLAUREN 718. It’s what prompted him to rhyme for veteran rapper AZ in a nightclub in 2005. It’s part of the motivation that led him to being featured in The Source’s Unsigned Hype column in 2006. It’s why, not seeing the opportunities he desired, he opted for grad school at Florida A&M University, earning his MBA, and why he joined the Air Force. It’s what’s been the inspiration behind his company, and record label, Allergic to Failure, since its inception in 2012.
Splitting his time between The Bronx, and Florida, losLAUREN 718’s music incorporates both traditional NYC lyricism, and Florida’s history of melody and bass. Listeners will also find a refreshing dose of honesty in his work. He points to a humorous, but authentic, line from his EP “Shades of Blue 2.5”, as he raps, “Stingy with dough / fuck Coinstar / I roll my quarters,” noting, “that’s a real fact. I’m not trying to pay 10% for you to roll it up!”
Previously, losLAUREN 718 has worked with a litany of notable DJs and producers, including DJ Green Lantern, DJ Drama, J.U.S.T.I.C.E. League, Ty Fyffe (Foxy Brown, Busta Rhymes), QB Da Problem (50 Cent, Scarface, Joe Budden, Raheem DeVaughn), Nefarious! (Amor Jones), and Chris Prythm (Lloyd Banks, Nipsey Hussle).
Ill Advanced and J. Malik combine forces to bring you the official music video for “Philosopher’s Stone” Directed By N.U.C. Productions. Produced By Ill, the song is an expression of lyrical prowess and a poetic representation of spiritual enlightenment through unwavering persistence.
From the February release of his full length album “Unwritten Divine Rule”, following J. Malik’s “War On Truth”, the Pittsburgh based emcees have formed an unmatched chemistry. They both currently have a wide array of music on deck, as well as a collaborative project in the works.
Check out the video and the full “Unwritten Divine Rule” album below:
Pittsburgh, PA artist Ill Advanced is a product of Hip Hop’s classic golden era. Providing insight with powerful messages that speak to the heart of the individual. He’s shared the stage with legendary emcees from The Wu Tang Clan to Kool Keith. Paying homage to the legends who’ve paved the way for him, unequivocally carrying the torch.
Using a unique approach to reimagine this song from its original version, the duo Nightmare and Sleepy took the same approach when creating the visuals; sewing scenes together to create this vibe.
Nightmare and Sleepy
Comprised of two Nightmare and Sleepy is a music, art, and gaming collective focusing on all aspects of hip hop. Utilizing their talents this father and son duo have found a way to bridge the gap, and learn from one another in order to create fresh music for the masses.
Check out the video for “Slide (Lofi Version)” and grab your copy of the track below:
Following the success of his recent album, Deserted Oceans, iconic New Mexico artist Def-i and veteran SoCal producer and artist Ariano flip the script and prepare to drop a revamped version of the album, bringing you Oceans Deserted – The Remixes.
The remix album reimagines all of the original tracks and throws fans a new joint born from these uncertain times, “American Quarantine.” Recorded by Ariano in LA, “American Quarantine” is guitar-driven and heavy, mirroring the mood of the times. Def-i delivers his verses with spit-fire precision, his message on point and addressing the fear and fallout from the global pandemic. Even in his direct references, Def-i expertly weaves subtle hidden meaning into every verse, grounding the track in an unwavering veil of hope.
Def-I
The accompanying video to “American Quarantine” brings the words of Def-i and Ariano to life. Directed by The Mothership Alumni, the imagery is powerfully pointed in scanning the eerie emptiness of city streets and the places that should be swarming with life. The loneliness of the cityscape is juxtaposed against the calming solitude of the New Mexico desert, which Def-i embraces even in the midst of the chaos.
“American Quarantine” is a song of the now and is the first single from Oceans Deserted – The Remixes, dropping May 8th on Popular Nobody.
After working with West Coast legend Kxng Crooked I on a few of his latest projects, MRK SX developed a creative relationship with Royce Da 5’9, as Royce was preparing his latest album “The Allegory”. While the work MRK SX did on that project did not see the light of day (yet), Royce blessed MRK SX with some work for himself. The first of which is the aforementioned “Good Life”. The song is a call to all those that are listening in these tumultuous times to “get over yourself”, and understand that we are all more alike than not at all. The cover art was inspired by Pete Rock and CL Smooths classic album The Main Ingredient, which MRK has always been a fan of.
Check out the song below:
About MRK SX:
In today’s music industry, it’s imperative to be more than just an artist or producer. It’s about how to be the “complete package” while being the most versatile individual in the room.
MRK SX is the complete package. Hailing from the deeply hip-hop ground of Detroit, and currently residing in Atlanta, MRK SX is one of the games’ best kept secrets. As an Air Force veteran, MRK SX knows about sacrifice, and the importance of education. He also holds a Bachelors degree in audio production, ensuring that it is his time to shine.
MRK SX has had his fair share of exposure, and has been co-signed by some of the most elite rap artists including Crooked I (KXNG Crooked), Royce Da 5’9”, Killer Mike, Obie Trice, Swifty McVay & Kuniva from D-12, Stevie Stone, Yukmouth, Bobby Creekwater, Speech from Arrested Development and more. Artist don’t just go around co-signing any unsigned artist, so what is it that makes MRK SX so special?
MRK SX
His clever word play, harmonic and melodic hooks easily satisfies the most underground hip hop head, and fans of mainstream hip hop music alike. MRK SX is coming off a solid 2019, and his first national tour, The Shady Gang Tour that featured Crooked I, Obie Trice, and Swifty McVay.
Additionally, MRK SX has released 3 solo projects including “The Sockmonster EP”, “L Brick Road” and “Announcements are Overrated”. Look out for the new release “The 40 Year Old Rapper” available on all streaming platforms now, via MRK’s indie label DatFeelin.
The newest offering from underground hip-hop’s most consistent duo – N.B.S.
Lost in Budapest is the product of borders crossed, passports stamped, and language barriers broken. A follow-up to 2014’s “Budavets”, Lost in Budapest pairs boom-bap duo N.B.S. and a litany of Hungarian producers with a who’s who of hip-hop’s elite including Onyx, Reks, Big Noyd, Akrobatik, Sicknature (of Snowgoons), Big Shug, and Hus Kingpin.
N.B.S. supplies their unique blend of politically-focused braggadocio with a sense of urgency and the razor-sharp delivery that has kept fans and critics enamored over the last 15+ years. In a time of questionable domestic policy, “Lost in Budapest” is a welcome embodiment of the qualities hip-hop was founded upon.
Sin City Cairo, a native Las Vegas based Hip Hop artist currently residing in LA, is set to drop his 5th studio album, “The Saga” on April 20th 2020. A follow up to his 4th album, “Cairo Ep” which dropped May 23rd 2019, originally under Sony/Orchard via Mack Drama 1017 Records. No longer with the label, “The Saga” is set to drop independently under Sin City Cairo LLC.
Working with local Producer/Musician Stretch, who engineered and helped master the project. This 10 track album is both lyrical and innovated. Sin City Cairo flexes his lyrical ability while tapping into his native roots, combining both English and Arabic creates a new sub genre English/Arabic Hip Hop.
Along with the album, Sin City Cairo hits us with visuals for the single “Enwany“. Shot in beautiful Venice, CA on the famous Venice Beach Boardwalk, delivering that classic West Coast vibe.
Korollos Nakhla, known as Sin City Cairo” was born in 1987 to a poor Egyptian family. As a first generation Egyptian American, he feels it’s his mission to give his family the life he says, “…they deserve”. He’s always been passionate about music, even in elementary school and has always known music is what he wants to do with his life.
After Sin City Cairo’s 3rd self-titled mixtape, This Game is Mine, he finally felt he was ready. He set a goal to reach the ears of the right people in the underground Las Vegas Hip Hop arena through the mixtape. The Game is Mine opened doors for the young rapper and helped Sin City Cairo get offered a record deal, “which he declined”. He was also introduced to, “Camel Hump Music” where he recorded his first two albums, “Dreamin While Awake” and “Shooting for the Stars”.
Not too long afterward Sin City Cairo met “J Battle”, a Seattle based emcee who gave him what he needed from day one. “The Wave Plugins”, which is a $10,000 program was used to helped create, what he felt, was the music he should have been making from the start.
He has been making his presence known, primarily in the United States. He has toured all across the U.S. opening up for the likes of Beanie Sigel, Cassidy, Vado, Lil Flip, Cory Gunz, Lil Scrappy, Chris Webby and Obie Trice just to name a few.
Drywater, a rising producer, dj and a rapper hailing from Israel. He started with music since age 7, playing with old software and learning the process of making music. With a lot of experience and productions he made for other artists in his pocket, he decided that he wants to run his own brand and project which is of course named Drywater.
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